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Updated 5-04-2010
Coming Soon!
New Mexico 2010 ASCO Highlights

Click here to register
5th Annual HERO Recognition Breakfast,
March 11, 2010
HERO is an acronym for “Helping to Enhance Research in Oncology (SM)"and NMCCA believes any person who participates in a cancer clinical trial shows courage by volunteering for a new experimental treatment that may offer hope and possibly a cure to future generations. These people are our HEROs.
Each year New Mexico Cancer Care Alliance honors these HEROs by hosting a breakfast and speaker for patients that have participated on a cancer clinical trial. The 2010 HERO Recognition Breakfast was held at the Albuquerque Marriott Pyramids North. The keynote speaker was humorist and songwriter, Eric Gnezda. Eric entertained and inspired the audience with his music, humor and above all, his faith in his fellow human beings. NMCCA recognized and thanked the cancer patients and their families for participating on a clinical trial. The breakfast also provided an opportunity to raise awareness of the importance of clinical trials to cancer research and advancing treatments; and the important role the human subjects play.
NMCCA also recognized Senator Cynthia Nava and Representative Mimi Stewart for their support during the 2010 Legislative Session. Senator Nava and Representative Stewart sponsored legislation that requires the convening of a statewide work group to investigate how to expand access to cancer clinical trials to all parts of New Mexico.
Click here to watch the video of our HEROs.
Special thanks to Eric Gnezda for allowing us to use his song, "True Heroes." |


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New Mexico Cancer Care Alliance would like to thank our sponsors for their support of the 2010 HERO Recognition Breakfast.
| Genentech |
University of New Mexico Cancer Center |
| Celgene |
Hematology Oncology Associates |
| The Cancer Center at Presbyterian |
Lovelace Women’s Hospital |
Central New Mexico Affiliate of Susan G. Komen for the Cure |
New Mexico Specialty Care, LLC |
Memorial Medical Center, Las Cruces |
Radiation Oncology Associates, PA |
Southwest Gynecologic Oncology Associates |
United Blood Services |
Special thanks to Presbyterian Healthcare Foundation and Wells Fargo for their overall support of our HERO education programs.
2010 Clinical Trial Awareness Month
Governor Bill Richardson declared March 2010 as “Cancer Clinical Trial Awareness Month.” During this month NMCCA provided the community with information about cancer clinical trials. Less than 5% of adult cancer patients participate on clinical trials nationally so it is important for the public to know and understand the importance of the cancer research that is done through clinical trials. NMCCA will continue throughout the year to heighten the awareness of cancer clinical trials.
Local Coffee Shops Support Cancer Research

During the months of October and November 2009, area coffee shops will be using special NMCCA “Research Cures Cancer” coffee sleeves to increase public awareness of cancer clinical trials. NMCCA provides local access to the most up-to-date cancer research for New Mexico cancer patients through cancer clinical trials.
Thanks to the sponsorship of NMCCA’s participants, The Cancer Center at Presbyterian, CHRISTUS St. Vincent Regional Medical Center, Hematology-Oncology Associates, Lovelace, Memorial Medical Center,
New Mexico Cancer Care Associates, New Mexico Department of Health, Radiation Oncology Associates, P.A., and UNM Cancer Center, and the enthusiasm of the following coffee shops 62, 400 coffee sleeves will be distributed in New Mexico.
Show your support by patronizing these businesses.
Albuquerque Coffee Shops:
Napoli Coffee 2839 Carlisle Blvd. NE
Java Joe's 906 Park Ave SW
Saxbys Coffee 8810 Holly Avenue NE
Perk Up Espresso Coffee 9111 Eagle Ranch Rd. NW
3rd Alarm Coffee 6510 Paradise Blvd.NW
Café Giuseppe Espresso 3222 Silver Ave. SE
Service League Espresso Café's at UNM Hospitals
Hastings Cafe 6051 Winter Haven Rd. NW |
Santa Fe Coffee Shops:
Plaza Bakery-Haagen Dazs 56 E. San Francisco St.
CRISTUS St. Vincent Coffee Cart 455 St. Michael’s Drive
The Koffee Klatch, Medical-Dental Center 465 St. Michael’s Drive
Las Cruces Coffee Shops:
Milagro Coffee Y Espresso 1733 University |

2009 Regular Session
Senate Bill 42
CANCER CLINICAL TRIAL INSURANCE COVERAGE
Sponsor: Dede Feldman
Governor Bill Richardson signed SB42 Cancer Clinical Trial Insurance Coverage into law on Tuesday, April 7. This is great news for cancer patients in New Mexico. This new law means the coverage of routine care while on a cancer clinical trial is a permanent law; we were able to remove the sunset. The new law also expands the coverage of routine care costs to all phases of research and to primary prevention trials.
Thank you for the support and calls you made during this legislative session to help pass this important legislation. Thank you again for your continued support.
HERO Recognition Breakfast
Honoring Cancer Patients on Research Studies
April 3, 2009
A HERO Recognition Breakfast honoring cancer patients participating on research studies was held April 3, 2009. HERO is an acronym for “Helping to Enhance Research in Oncology (SM) and NMCCA believes any person who participates in a research study shows courage by volunteering for a new experimental treatment that may offer hope and possibly a cure to future generations. These people truly are heroes.

The 2009 HERO Recognition Breakfast was held at the Embassy Suites Hotel and Conference Center, Albuquerque. The HERO Recognition Breakfast was a small but public way of recognizing and thanking cancer patients and their families for participating on a research study. The breakfast also provided an opportunity to raise awareness of the importance of clinical trials to cancer research and advancing treatments; and the important role the human subjects play. Dr. Cheryl Willman, Director of the University of New Mexico Cancer Center and Senator Dede Feldman, author of Senate Bill 42, presented an update from the 2009 New Mexico legislation to expand the current Clinical Trials Insurance Coverage Bill, Senate Bill 42. The keynote speaker was nationally known speaker and humorist, Dave Caperton. In his program ‘Healing Humor,’ Mr. Caperton taught both the patients and healthcare providers ways to use the healing power of compassionate humor and laughter to lower stress and to live every moment with purposeful joy.

Check out our 2009 Breakfast Photo Gallery!
Check out our Individuals Gallery!
New Mexico Cancer Care Alliance would like to thank our sponsors for their support of the 2009 HERO Recognition Breakfast.
Super HERO Sponsor
Genentech, Inc.
Gold Sponsor
University of New Mexico Cancer Center
Silver Sponsor
Hematology Oncology Associates
Memorial Medical Hospital-Las Cruces
Presbyterian Healthcare Services
Bronze Sponsor
Central New Mexico Affiliate of Susan G. Komen for the Cure
Lovelace Women’s Hospital
Radiation Oncology Associates
Taiho Pharmaceutical Co., LTD
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Clinical Trials Awareness Month
February 2009

New Mexico Cancer Care Alliance is sponsoring Clinical Trial Awareness Month during the month of February. Only 3 percent of adult cancer patients in the United States participate in clinical trials. This is far fewer than the number needed to answer the most pressing cancer questions. Some of the barriers for the general public to participate in a clinical trial include:
- Lack of awareness of clinical trials.
- Lack of access to trials.
- Fear, distrust, or suspicions of research
- Practical or personal obstacles.
- Insurance or cost problems.
- Unwillingness to go against personal physician’s wishes.
A survey of almost 6,000 people with cancer showed that 85 percent of people with cancer were either unaware or unsure that participation in clinical trials was an option, though 75 percent of these people said they would have been willing to enroll had they known it was possible. Of those who were aware of the clinical trial option, most declined to participate because they believed common myths about clinical trials. They either thought that:
- The medical treatment they would receive in a clinical trial would be less effective than standard care.
- They might get a placebo
- They would be treated like a “guinea pig”
- Their insurance company would not cover the cost.
People who participated in a clinical trial said they were treated with dignity and respect and that the quality of care they received was “excellent’ or “good” and 86 percent said that their treatment while on a clinical trial was covered by insurance.
During Clinical Trials Awareness Month, NMCCA plans to address these issues by visiting our participating sites to share more information about clinical trials. We will focus on raising the public’s awareness and educating them about cancer clinical trials, what they are and are not, the possible benefits of participation, the mechanisms in place for patient safety, the availability of trials in New Mexico, the insurance coverage law in the state, encouraging people to take an active role in their health care options, and recognizing cancer clinical trial participants.
“The Basic Workbook.” National Cancer Institute. September 2002. http://www.cancer.gov/clinicaltrials/resources/basicworkbook
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2008 Annual New Mexico Pink Shawl Project
May 17, 2008
Albuquerque International Balloon Museum
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Cornmeal Ceremony Representing Healing Powers |
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The New Mexico Cancer Care Alliance combined efforts with People Living Through Cancer, New Mexico Department of Health Cervical and Breast Program, United Native Council, andthe University of New Mexico Cancer Center to sponsor the Second Annual New Mexico Native Women’s Pink Shawl Project. The Pink Shawl Project included educational programs, health fair, luncheon and Powwow.
Attendees at the Public Education Seminar listened to Nellie Sanoval, BS, MS, on “Breast Cancer: Honor Yourself,” and Monique Giago on “Winyan Ta Oinajin Topa” – (Four Stages of a Woman’s Life): A Traditional Lakota Healing Model. The Professional Medical Seminar speakers were Gayle
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Pink Shawl Blessing |
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Dine’Chacon, MD, speaking about “Patient Interactions in Cancer Diagnosis, Treatment, Prevention and Screening,” Emily Haozous, RN, speaking on “Cancer Pain in Southwest American Indians,” and Josephine Waconda, RN, on “The Nuance of Native American Traditional Behavior to Western Medicine.”
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Zuni Boyz Drum Group |
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There were over 20 educational booths providing attendees with a wide-range of breast health information and resources.
The luncheon brought Native Americans and non-Natives together to learn about the history and significance of the Pink Shawl. A
“Traditional Blessing of Shawls” honored the Breast Cancer Survivors, empowering them with the strength to continue their battle and to educate their communities on the significance of prevention.
The Pink Shawl Gourd Dance and Powwow included 10 drum groups for the Intertribal dances.
The 2008 Annual New Mexico Pink Shawl Project fulfilled its mission by bringing breast health information to Native Americans in a safe and culturally-relevant manner.
Special Thanks to the Following Sponsors and Participants
| University of New Mexico Cancer Center |
Lovelace Women's Hospital |
| City of Albuquerque & Mayor Martin Chavez |
Tom Mims |
| Lance Armstrong Foundation |
MGI |
| McCune Charitable Foundation |
New Mexico Cancer Care Alliance |
| Central New Mexico Affiliate of Susan G. Komen for the Cure |
New Mexico Depart. of Health, Breast & Cervical Cancer Program |
| Petroglyph Pathology Services |
Onyx Pharmaceuticals |
| All Things Said/Relay New Mexico |
People Living Through Cancer |
| American Cancer Society, Albuquerque and Phoenix |
Pfizer |
| Cochiti Pueblo |
Presbyterian Healthcare Services |
| Construction Reporter |
Radiation Oncology Associates |
First Nations Community Healthsource |
Sanofi Aventis |
| Genentech |
United Native Council |
| Guiding Eagles Health Coalition |
University of New Mexico Center for Native American Health |
| Isleta Casino and Resort |
William Johnson of Isleta Pueblo |
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NMCCA Third "Annual"
HERO Recognition Breakfast
Click here to view the "Could You be a Hero?" video
On February 15, 2008, New Mexico Cancer Care Alliance recognized patients who participated on oncology research studies as HEROs. HERO is an acronym for “Helping to Enhance Research in Oncology (SM) and NMCCA believes any person who participates in a research study shows courage by volunteering for a new experimental treatment that may offer hope and possibly a cure to future generations. These people truly are heroes.
The 2008 HERO Recognition Breakfast was held at the Embassy Suites Hotel and Conference Center, Albuquerque and included 150 participants and family members who received complimentary tickets, medical professionals and community supporters. The keynote speaker was Dr. Kenneth Kaushansky, M.D. from the University of California, San Diego. Additional speakers were Dr. Alfredo Vigil, M.D. Secretary of New Mexico Department of Health, Andrea Hawkins, representing Congresswomen Heather Wilson, and Danny Milo, representing Senator Jeff Bingaman. The invocation was given by Deacon Steve Franker from Prince of Peace Catholic Community. A group blessing of cancer patients was given by Mr. Kenneth Begay a traditional medicine healer.
NMCCA is dedicated to providing access to the most up-to-date clinical research studies in cancer treatment for New Mexico cancer patients and physicians.
| Thank you to our generous sponsors: |
Genentech Bio Oncology
Imclone Systems Incorp.
Onyx Pharmaceutical
Hematology Oncology Assoc.
Lovelace Women’s Hospital
Presbyterian Healthcare Services
Radiation Oncology Assoc.
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Celegene Corp.
Sunesis Pharmaceuticals
Taiho Pharma
MGI Pharma
Pfizer Global Pharma
Sanofi Aventis
Pharmion |
Millennium
Amgen
Merck Oncology
Astra Zeneca
Novartis Oncology
Schering-Plough
AmpliMed Corp. |
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Helping to Enhance Research in Oncology
NMCCA's HERO program educates the community, raises awareness about the role of clinical trials in cancer care and addresses health disparities in New Mexico by working to remove barriers to participation in the trials offered by our partners.
Click here to view the "Could You be a Hero?" video
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